Sports marketing,
reimagined

why living minds?

Living Minds is a sports marketing agency that delivers end-to-end sponsorship strategy & execution. We also provide additional services such as sponsorship acquisition, integrated partnerships, IP creation, and athlete management.

Throughout our decade of experience, we have continually strived to deliver exhilarating marketing campaigns through the thrill of sports. We help our clients develop instant brand recognition through full use of our sports properties.

Why do brands work with us?

Mass Audience Reach

Our campaigns regularly reach millions of Malaysian sports fans through a variety of broadcasting channels, which includes pay TV, FTA and OTT platforms.

Brand awareness

Our approach focuses on winning the hearts of audiences, done by associating your brand with beloved sports teams and star athletes.

Growth-focused approach

We balance between short and long-term growth – our campaigns generate immediate engagement while leaving room for future innovation.

Brand Activation

Sports enthusiasts are deeply passionate about competition – creating the perfect environment for generating engagement towards your brand.

Partnership Integration

We bring brands together through partnerships that deliver value for all parties.

who we work with

We’ve fostered an impressive ecosystem of brand partners and associations

When the crowd goes wild, your brand will be right there amongst the audience.

Contact us today

We help you showcase your brand to sports fans across the country through exhilarating sports marketing campaigns.