Wonda Coffee x
Living Minds

BUILDING A WONDAFUL PARTNERSHIP WITH WONDA COFFEE

OVERVIEW

We helped Wonda Coffee collaborate with the Football Association of Malaysia (FAM), launching the limited edition Wonda Extra Shot coffee cans just in time for Pestabola Merdeka 2023.

THE GOAL

Wonda Coffee, one of the leading ready-to-drink coffee brands in Malaysia and famous for their just-brewed taste, wanted to relaunch their Wonda Extra Shot range in collaboration with the Football Association of Malaysia (FAM). Their goal for this collaboration was to bridge the gap with Malaysian football fans.

THE SOLUTION

We designed and launched limited edition Wonda Extra Shot coffee cans nationwide where we involved KOL’s like Intan Serah to further boost the engagement and reach of the campaign.

THE RESULT

We pioneered a successful launch for the limited Wonda Extra Shot – can sales have since been a success in groceries and convenience stores nationwide since its launch back in October 2023.